Tourist organization of Herceg Novi at the tourism fair "Holiday world" in Prague

16.03.2025

Montenegro is still a preferred holiday destination for tourists from the Czech Republic and Slovakia.

The tourist organization of Herceg Novi presents the tourist offer of the city at one of the most important central European tourism fairs, Holiday World & Region World, which is being held this year for the 33rd time from March 14 to 16 in Prague.

More than 200 exhibitors from all over the world, professionals from the tourism industry, representatives of destinations, tour operators and travel agencies gathered a wide audience interested in travel and the latest tourism trends.

Domestic visitors of the fair are able to get to know a wide range of exotic destinations such as Peru, Thailand, Indonesia, Japan, Egypt and their European favorites such as Austria, Slovakia, Germany, as well as the content offer of Montenegro, which is close to them.

Tourists from the Czech Republic and Slovakia mostly choose Mediterranean countries for travel, being especially interested in hotel accommodation prices at the Montenegrin stand, which indicates that Montenegro is still the preferred destination for vacations in these areas.

As part of participating in the fair, the National Tourism Organization of Montenegro, in cooperation with Air Montenegro, organized a business workshop and presentation for tour operators from the Czech Republic and Slovakia, who this year also show great interest in Herceg Novi, especially because of its natural beauty and active tourism.

"We are pleased that this year we will have flights to Prague and Brno from Tivat and Podgorica, as well as flights to Bratislava when it comes to Slovakia, thereby further strengthening the connection between Montenegro and this part of Europe," announced the Montenegrin national airline company.

At the Montenegrin stand organized by the Tourist Organization of Budva, the local tourist organizations of Herceg Novi, Tivat, Podgorica, Bar, as well as the National Tourist Organization of Montenegro and the airline Air Montenegro are represented.

In addition to destination promotions, numerous expert panels and conferences are held at the fair in Prague, which provide analyzes of tourist trends and behavior, as well as discussions on legislative frameworks and the future of digitization in tourism.

The general conclusion is that this year's tourism fair in Prague brings key trends and opportunities for our Region.